Startle is a technology company that specializes in creating strategic audio-visual experiences for retail and hospitality brands. Founded in 2012 by CEO Adam Castleton, the company aims to enhance brand affinity and operational impact through a combination of music, technology, and behavioral science.
| Founded | 2012 (14 years) |
| Employees | 25 |
| Headquarters | Ware, United Kingdom |
| Trusted networks on Proven | 2 investor, bank and government networks offer Startle to their members |
Company facts from Apollo.io company data. Network, offer and redemption data from the Proven platform. A Proven Score is published once publicly named clients are verified with sources.
Source: Proven platform data, public records and vendor websites. Vendors cannot pay to change a score. Methodology. Updated 2026-10-21.